Our Team

Meet the Team

These are some of the core members of the Groove Group team - we trust you will have the pleasure of working with them on your next project... We have many other employees and contractors who you will get to meet along the way...

Dr Jacob Simonsen


Jacob founded Groove in 1987 originally operating a small recording studio and creative service as well as touring around the world as a musician, performer and producer. Renowned as one of the world's leading creative entrepreneurs, he has expanded Groove into a truly global organisation... 

Email: jacob@groove.co.nz
Phone: +64 21 GROOVE (476 683) 

Matt Oliver

Technical Manager

Matt joined our team in 2012 but has been assisting behind the scenes since 2006! Matt's background as a Senior Systems Engineer in the world of IT, asset management and project management gives him a vast skill set. Matt heads up our Event and Hire departments and oversees the general operations of Groove Group.

Email: matt@groove.co.nz
Phone: +64 21 895 470

Jeoff Barraclough

Territory Manager (GCC office)

With a background in Strategic Communication and Business Development, Jeoff has been spearheading Groove Group's efforts in the GCC since 2005. He is known for keeping a cool head under any conditions!

Email: jeoff.barraclough@groove.co.nz

Phone: +973 3882 4839

Jann Peter Simonsen

Territory Manager (Danish office)

J P has managed the Danish office for nearly 20 years, specialising in creative and software design.

Email: jann.peter@groove.co.nz


Forrest Xia

Production Manager (Chinese Manufacturing)

For over 5 years, Forrest has been the heart and soul of Manufacturing and Production in our Chinese factory based in Guangzhou, overseeing dozens of employees and our Chinese office.

Email: forrest.xia@groove.co.nz


Johnny Kempt

Territory Manager (USA office)

An extremely gifted musician and entrepreneur, Johnny has been part of Groove Group since the late 1980's and now represents Groove Group in the USA.

Email: john.kempt@groove.co.nz
Phone: +1 9 5427 88335

Chay McLaren

Installation Technician

With a background in studio composing, recording, editing and mastering, Chay joined our team in 2013 and has amassed a wealth of experience over the last 8 years. With a keen ear and a can do attitude, he executes installations and service calls efficiently and is just as at home behind the console at a live event.

Email: installs@groove.co.nz
Phone: +64 9 360 0565 opt 2

Ben Aislabie

Event Technician

Ben joined our team in 2014 as a full time Event Technician, having ammassed a wide range of skills in Audio, Video, Lighting and Staging since he started in the industry 5 years ago. He is a valuable team member with a very broad skill set able to pick up any task allocated.

Email: events@groove.co.nz
Phone: +64 9 360 0565 opt 1

Bjorn Weis

HR Manager

As one of Groove's original members, Bjorn is extensively qualified, multi-lingual and a highly regarded Toast-master. He has lectured globally and continues to guide Groove Group's international direction.

Jolyon Petch

Creative Director

Jeremy Birchall

Creative Coordinator

Lene Simonsen

Office Manager

Huw Hielkema

Event technician

Blair Nicholson

Audio-Visual specialist

Marty Van Iersel

Video Specialist

Marty is Groove's video specialist; from shooting, editing and graphics.

Email: marty.v@groove.co.nz
Phone: +64 9 3600 565

Stephen Johnstone

Production Engineer

Scott Dugdale-Wright

Visual Operator

Trent Hall

Visual Operator

Marvin Smith

Studio Manager

Antony Van Iersel


Nick Westmoreland

Web Developer